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104 134 - Email and Mobile Marketing |
Introduces the latest email and mobile marketing tactics and best practices. Challenges students to review business goals and apply marketing strategies to email campaigns, mobile messaging, responsive design and mobile advertising campaigns. (Prerequisites: 104-130 Marketing Digital Design; 104-132 Website Management)
3.000 Credit hours 36.000 Lecture hours 36.000 Lab hours Levels: Undergraduate Schedule Types: Combined Lecture/Lab Business Division Marketing Department Course Attributes: Associate Degree, Material Fee Category 00, Mtrl Fee Cat 00 Assoc Degree, Out of State Fees-Assoc Degree, Senr 60&Over Waiv Allwd (AD), Student Accident Insurance Fee |