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Moraine Park Technical College

 

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Detailed Course Information

 

Summer 2020
Mar 29, 2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

104 102 - Marketing Principles
Provides an integrated overview of the marketing concept and functions. Major topics include the marketing environment, distribution, pricing, product planning, promotion, market analysis and segmentation, marketing opportunities, and consumer and business-to-business buying behavior.
3.000 Credit hours
36.000 Lecture hours
36.000 Lab hours

Levels: Undergraduate
Schedule Types: Combined Lecture/Lab

Business Division
Marketing Department

Course Attributes:
Associate Degree, Material Fee Category 00, Mtrl Fee Cat 00 Assoc Degree, Out of State Fees-Assoc Degree, Senr 60&Over Waiv Allwd (AD), Student Accident Insurance Fee

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Release: 8.7.2.4